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🏬 Sales channels

In 30 seconds

  • Every order and every quote says where it came in from (Etsy, your website, a trade fair…), and you can then filter by it.
  • The list comes filled in for your country; those channels can only be enabled or disabled. The ones you add yourself can be edited and deleted.
  • Orders from a connected marketplace already come in with their channel set.
  • You can give each channel its Fee %, and Finance estimates what each channel keeps.
  • The list is managed by the Owner and the Admins.

The sales channel answers a simple question about every order: where did it come in from? Etsy, your website, a trade fair, word of mouth, WhatsApp… Each workshop keeps its own list.

It's managed in Settings β†’ Operations β†’ Sales channels, by the Owner and the Administrators.


What it's for

  • On every order and every quote you choose where it came from, with a dropdown on the record. The order and quote lists also have a filter by sales channel with your channels, both the built-in ones and the ones you add yourself, plus Etsy, which is the marketplace you can connect, and Manual / no sales channel. A deactivated channel stays in the filter, so you can find what was already sold through it.
  • On the customer record you can store what that customer is called on each site. For example, that "Emma Clarke" is eclarke_3d on Etsy and @emma.prints on Instagram. That way, when they write to you through one channel, you know who they are.

It's what lets you answer things like "how much is the trade fair really bringing in?" or "is it still worth being on this marketplace?".


How the list arrives

Just as with carriers, when your workshop is created the list is filled in with the usual channels for your country, and you adjust it from there. Every workshop gets Direct sale, Etsy, Shopify, eBay and Prestashop. On top of that, in Spain: Vinted, Wallapop and Web; in the United Kingdom: Amazon, Vinted, Not On The High Street and Web; in Germany: Amazon, Kleinanzeigen, Vinted and Web; in Poland: Allegro, OLX, Vinted, Erli, Empik and Web; in the Czech Republic: Aukro, BazoΕ‘, Allegro, Vinted and Web; in the Netherlands: Bol.com, Marktplaats, Amazon, Vinted and Web.

Two kinds of row

The channels that come with your country can't be edited or deleted β€” only enabled or disabled. The ones you add can. If you don't use one of the built-in ones, disable it: it disappears from the order dropdown without deleting anything or losing the history.

Comes with the countryAdded by you
Enable / disableβœ…βœ…
Edit the nameβŒβœ…
DeleteβŒβœ…
Set the fee %βœ…βœ…

Adding a channel of your own

Click "Add channel" and type the name exactly as you want to see it in the dropdown: Etsy, Website, Trade fair, Instagram, Repeat customer…

A piece of advice: use names by channel, not by specific campaign. "Trade fair" ages better than "Birmingham fair, March"; for the fine detail you already have tags and order notes.


Each channel's fee

The Fee % column holds what that channel keeps from each sale: for example, 6.5% on Etsy or the 10% a fair's shop takes. Type the percentage (from 0 to 100) straight into the row; it's saved when you leave the box or press Enter. To remove it, leave it empty. It also works for the channels that come with your country.

With that percentage, Finance estimates the Fees subtracted in Summary and what each channel leaves you in Sales. A channel without a fee subtracts nothing; if none has one, the fees line doesn't appear. It's an estimate: a marketplace's real fees change with the listing, the payment and the country.


Relationship with marketplaces

If you have a marketplace such as Etsy connected, its orders already come in tagged with their channel automatically β€” you don't have to set it by hand. The channels you manage here are mostly for what doesn't arrive through an integration: in-person sales, orders placed by messaging apps, your own website, etc.


Who can manage them?

ActionRead-onlyWorkerAdminOwner
See and choose the channel on an orderβœ… (view)βœ…βœ…βœ…
Enable / disable, add, edit, delete or set the feeβŒβŒβœ…βœ